{"id":27,"date":"2016-09-02T07:56:48","date_gmt":"2016-09-01T23:56:48","guid":{"rendered":"http:\/\/ditoc.hk\/news\/?p=27"},"modified":"2024-03-18T15:44:52","modified_gmt":"2024-03-18T07:44:52","slug":"27","status":"publish","type":"post","link":"https:\/\/ditoc.hk\/news\/27\/","title":{"rendered":""},"content":{"rendered":"<p>To\u00a0fit\u00a0into\u00a0the season,\u00a0<strong>DITOC<\/strong>\u00a0develops\u00a0marketing messages to tease shoppers with meaningful content and to heighten the\u00a0visibility of a brand and products in boutiques.<br \/>\n<strong>DITOC<\/strong>\u00a0aims to understand\u00a0its clients&#8217; DNA, marketing needs and brand guideline to design dedicated digital communication.<\/p>\n<p>Based on marketing brief,\u00a0<strong>DITOC<\/strong>\u00a0creates 4 different animations for its client Burt&#8217;s Bees following the seasons: Christmas, Chinese New Year, Spring, Summer, Mid-Autumn Festival and Autumn.<\/p>\n<p><a href=\"http:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/dc7b2c0d-17c3-4796-b4d7-f8779545fc4a.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-28 size-full\" src=\"http:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/dc7b2c0d-17c3-4796-b4d7-f8779545fc4a.jpg\" alt=\"\" width=\"1023\" height=\"733\" srcset=\"https:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/dc7b2c0d-17c3-4796-b4d7-f8779545fc4a.jpg 1023w, https:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/dc7b2c0d-17c3-4796-b4d7-f8779545fc4a-300x215.jpg 300w, https:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/dc7b2c0d-17c3-4796-b4d7-f8779545fc4a-768x550.jpg 768w\" sizes=\"(max-width: 1023px) 100vw, 1023px\" \/><\/a><\/p>\n<div><strong>Burt&#8217;s Bees:<\/strong><br \/>\nFor years, Burt\u2019s Bees has provided personal care products of all types that not only supply nourishing and revitalising effects, but that are also healthy for the environment and for consumers.<\/div>\n<div><\/div>\n<div><strong>Our scope of works:<\/strong><\/div>\n<ul>\n<li>Digital Design Solution<\/li>\n<li>Installation &amp; calibration\u00a0: 40&#8243; TV display<\/li>\n<li>Content design and editing with 30 seconds animation<\/li>\n<li>Maintenance service<\/li>\n<\/ul>\n<p><a href=\"http:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-3.58.44-PM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-29 size-full\" src=\"http:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-3.58.44-PM.png\" alt=\"\" width=\"606\" height=\"751\" srcset=\"https:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-3.58.44-PM.png 606w, https:\/\/ditoc.hk\/news\/wp-content\/uploads\/2017\/07\/Screen-Shot-2017-07-07-at-3.58.44-PM-242x300.png 242w\" sizes=\"(max-width: 606px) 100vw, 606px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To\u00a0fit\u00a0into\u00a0the season,\u00a0DITOC\u00a0develops\u00a0marketing messages to tease shoppers with meaningful content and to heighten the\u00a0visibility of a brand and products in boutiques. DITOC\u00a0aims to understand\u00a0its clients&#8217; DNA, marketing needs and brand guideline to design dedicated digital communication. Based on marketing brief,\u00a0DITOC\u00a0creates 4 different animations for its client Burt&#8217;s Bees following the seasons: Christmas, Chinese New Year, Spring, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/27"}],"collection":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/comments?post=27"}],"version-history":[{"count":3,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/27\/revisions"}],"predecessor-version":[{"id":47,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/27\/revisions\/47"}],"wp:attachment":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/media?parent=27"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/categories?post=27"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/tags?post=27"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}