{"id":12,"date":"2016-01-22T05:30:10","date_gmt":"2016-01-21T21:30:10","guid":{"rendered":"http:\/\/ditoc.hk\/news\/?p=12"},"modified":"2018-08-02T14:18:06","modified_gmt":"2018-08-02T06:18:06","slug":"12","status":"publish","type":"post","link":"https:\/\/ditoc.hk\/news\/12\/","title":{"rendered":""},"content":{"rendered":"
For the launch of the new\u00a0BMW X1, BMW\u00a0requested to\u00a0transform visitors<\/strong>\u00a0of the Hong Kong Tennis Open\u00a0into potential clients<\/strong>. DITOC designed a data collection application with an interactive game to allow participants to win at a lucky draw.<\/div>\n

Results:<\/h3>\n
Our client gets a list of\u00a0500 prospects<\/strong>\u00a0with accurate and up-to-date details as name, address, email, phone number and current car model.
\nThis\u00a0information is\u00a0especially interesting for the sales team to contact,\u00a0offer and present not only the BMW X1 but all the BMW range.<\/div>\n
\"\"<\/a><\/div>\n
Description:<\/span><\/div>\n
\n
    \n
  • Data collection<\/strong>\u00a0with an application where visitors of the BMW booth registered through a tablet.<\/li>\n
  • Touchless game<\/strong>\u00a0with a motion controller which allows the user to control and interact with the TV Wall front of him. By moving the hands, players\u00a0removed the tennis balls and got the hint from the background.<\/li>\n
  • Once hint found, players\u00a0participated in\u00a0the lucky draw.<\/li>\n<\/ul>\n

    Our scope of works:<\/h3>\n
      \n
    • Programming:<\/strong>\u00a0a special application for data collection and an interactive game.<\/li>\n
    • Design:<\/strong>\u00a0creation or alteration of all graphics for the application and the game.<\/li>\n
    • Marketing:<\/strong>\u00a0data collection for our\u00a0client to follow up with\u00a0visitors.<\/li>\n<\/ul>\n<\/div>\n
      <\/div>\n
      <\/div>\n
      <\/div>\n
      <\/div>\n
      <\/div>\n
      <\/div>\n
      <\/div>\n","protected":false},"excerpt":{"rendered":"

      For the launch of the new\u00a0BMW X1, BMW\u00a0requested to\u00a0transform visitors\u00a0of the Hong Kong Tennis Open\u00a0into potential clients. DITOC designed a data collection application with an interactive game to allow participants to win at a lucky draw. Results: Our client gets a list of\u00a0500 prospects\u00a0with accurate and up-to-date details as name, address, email, phone number and […]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/12"}],"collection":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":2,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/12\/revisions"}],"predecessor-version":[{"id":15,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/posts\/12\/revisions\/15"}],"wp:attachment":[{"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/media?parent=12"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/categories?post=12"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ditoc.hk\/news\/wp-json\/wp\/v2\/tags?post=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}